During his tenure as the Director of Tourism for the formally known New Orleans Convention and Visitors Bureau, Tico Soto oversaw three European offices in their day-to-day promotion of New Orleans and assisted in maintaining their monthly goals. He collaborated well with international wholesalers, tour operators and US receptive operators in the Eastern European and China markets. He also orchestrated annual budgets, project budgets, negotiated rates, organized sales missions, encouraged membership participation and implemented the programs when they were ready to launch.
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Why is International Tourism Important?
15 million jobs supported (direct vs other industries)
*Stats are from 2015 US Travel Answer Sheet